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Pipi-kun Makes an Appearance on a Sign! Promoting the Company's Values Through Eco-Friendly PR!
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NASH is environmentally friendly
"Back Panel eco160"
Introducing!
Hello everyone!
One of the largest activity stores in Ishigaki Island
This is “Ishigaki Island ADVENTURE PiPi”!
Environmentally Friendly SPGs Product: “Back Panel eco160”We've implemented it!
In this article, we’ll provide an easy-to-understand overview of everything from the background of this product’s introduction to its key features!
The SPGs products featured on the “Pipi-kun” sign are,“Eco-friendly design that produces no waste” and “a reduction in shipping costs of approximately 40%”It offers both of these benefits.
CutenessNot only that, butGave meaning to the sales promotion itselfThese initiatives are drawing attention as an expression of the company's corporate philosophy.
Why Did We Implement It? The Background

At NASH, on Iriomote Island, Ishigaki Island, and Miyako Island,Adventure Pipi Children's DinerThrough our operations, we contribute to the local community.
As an extension of this social contribution,Environmental ConsiderationsBe sure to check this out, too.
Corporate PR activities are also becoming more"A Sustainable Approach"Believing that we needed to shift in that direction, we decided to introduce SPG products.
The Official Mascot of NASH
What is “Pipi-kun”?
Featured in the new promotional tools introduced this time is the official NASH mascot,Pipi-kunIt is.
Name:Pipi-kun
Theme:Okinawa's Guardian Deity, the "Shisa," and Iriomote Island's Rare Animal, the "Iriomote Wildcat"
Skills:SUP (Stand Up Paddle)
Role:As your PiPi guide, they'll make sure you have a fun sightseeing experience!
Pipi-kun is a symbol of NASH, which values the environment and the community.
With this latest SPGs product as well, that"Cuteness" and "Feelings"...is clearly reflected in the promotional materials.
Please take a picture with me!
Ishigaki Island ADVENTURE PiPi's
Tour Information

Our tours take you to carefully selected, nature-rich fields on Ishigaki Island!
Also,industry's highest levelThe company will also establish thorough standards for the12 initiatives for safety and securityThe Company is engaged in the following activities.