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Generative AI Has Generated a Cumulative Total of "Approximately 30,000 Hours"! Our Approach to Improving Productivity and Implementation
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The Background of AI Adoption to Improve Productivity

Since OpenAI released ChatGPT at the end of 2022,Generative AIIt has attracted significant global attention, and its use in various business settings is expanding.
These AI tools, which can generate human-like text and analyze large amounts of data,Dramatically improve operational productivityIt holds great potential.
In fact, large companies in particular are incorporating generative AI into their operations, andExamples of How This Is Leading to Increased Productivity...have also appeared.

For example, Panasonic Connect Co., Ltd. has introduced an internal AI service, and by 2024,Achieved a reduction of approximately 448,000 hours in work timeIt has been reported that they did so.
At our company, too, improving productivity is a key management challenge, and the latest technology isFocused on the use of AI from an early stageI did.
Around 2023, our company began fully implementing generative AI in our business operations, led primarily by the Marketing Department, andBalancing Productivity Improvements with Enhancing Employees' AI SkillsWe have been implementing various initiatives with this goal in mind.
What We're Working On

At our company, we are implementing AI internally to improve productivityVarious InitiativesThe company is conducting the following activities.
The Marketing Department is taking the lead in this effort and is establishing a framework to ensure that all employees, including frontline staff, can benefit from the use of AI.
We place particular emphasis on internal information sharing and employee development, especially regarding AI,Broadly share knowledge and skills across departmentsI am doing it.
As a result, each employee is now able to effectively utilize AI in their daily work, andA culture where new ideas can be quickly tested and brought to life...is gradually taking shape.
Participation in regular training sessions

Our company offers training on AI and digital transformation (DX), focusing primarily on topics directly relevant to real-world business practices.Take the course regularlyI am doing it.
The training content is updated to address on-the-job challenges, and the learning...Implementation in Short CyclesWe place a high priority on doing this.
Individual progress is visualized through exercises and reflections, and shared during cross-team meetings.In-House Implementation of Best PracticesI am doing it.
As a result, not only has proficiency with the tools improved, but the quality of operational design has also increased, leading to continuous improvement in our day-to-day operations.
Sharing AI Information Through Weekly Regular Meetings

At our weekly meetings, we always discuss AI-relatedTime for Sharing InformationWe have established [...].
News related to generative AI that each member came across this past week, as well as their experiences actually using AIImpressions and Insights GainedWe'll each bring something, and take turns presenting it.
By having everyone speak in turn,An opportunity for each individual to take the initiative in gathering information and utilizing AIIt also serves as...
Through information sharing at these weekly meetings, the latest AI trends and use cases are quickly shared within the team, enabling all members toImproving Knowledge Levelsis connected to.
New systems and apps
Trial and Output

At our company, whenever new AI systems or apps are introduced, our employeesActively try them out and use them to produce actual results in your workWe recommend this.
Rather than just hearing about the theory or reputation, you can get a feel for the tool by actually trying it out first,You can quickly assess its usefulness and how well it fits your company's operations.The following is a list of the most common problems with the "C" in the "C" column.
For example, if it’s a new AI chat tool, you might try using it on a trial basis to create internal documents; if it’s an image-generating AI, you might try using it to create materials for training sessions.
By repeatedly engaging in these practices, employees become proficient in using the latest tools, andWe immediately incorporate anything useful into our daily work.The following is a list of the most common problems with the "C" in the "C" column.
Taking on Unprecedented Challenges

At our company, even when faced with unprecedented challenges or tasks we’ve never encountered before,Our approach is to first try using AI before assuming it “can’t be done.”We are thoroughly committed to this.
Even when faced with a task you’ve never done before, by relying on AI and going through a process of trial and error,It's not uncommon for a solution to become apparent.The following is a list of the most common problems with the "C" in the "C" column.
For example, even when asked to prepare a research report on a topic for which the company lacks in-house expertise, we can now handle requests that would have been difficult to address in the past by having AI handle the preliminary research and outline creation.
In this way, the mindset of “Let’s try using AI first” has taken root within the company, andAn environment that allows us to respond flexibly to unprecedented challenges...has been formed.
Examples of Operational Efficiency Improvements

Next, we will utilize AI and digital technologies to improve our company's operationsSpecific Examples of Efficiency ImprovementsLet me introduce...
For example, digitizing procedures that were previously done on paper, or consolidating data from multiple systems...Automate information gathering and verification tasksWe are implementing various operational improvements, such as delegating certain tasks to AI and having it prepare documents.
Thanks to these measures, tasks that used to be time-consuming in our daily operations have been significantly streamlined, andTime Savings and Error ReductionWe were able to achieve that.
Employees are freed from tedious manual tasks and can now focus on higher-value-added work.
Digitization of Consent and Authorization Procedures

In the past, obtaining consent and approval in paper form involved additional tasks such as printing, distribution, collection, and storage.
Our company handles these proceduresOptimized for Online Form ManagementWe have transitioned to a system that handles everything from recording to storage in a single, integrated process.
Digitization has reduced the administrative burden, allowing staff members toReallocate time to higher-value-added tasksIt's done.
Aggregation and Automatic Synchronization of Order Information

In the past, we used to check and consolidate information coming in from multiple external channels individually.
As the number of cases increases, the burden of verification and data entry becomes significant, which can also lead to human error.
Currently, between external systems and our internal infrastructure,Automatically sync data and reflect and update it in a centralized locationIntegration into the design.
By minimizing the need for manual data compilation, it becomes easier to keep track of the daily situation, and as a result,Significant time savings...led to that.
Automatic Generation of Meeting Minutes

In the past, the process of recording meetings—from taking notes to organizing and documenting them—relied entirely on manual work by the person in charge.
We currently use voice and text processing to automatically generate drafts that summarize key points. This allows staff members to focus on reviewing the content and making final adjustments.
As a result, the time required to create recordsSignificantly compressedAs a result, the participants also, during the meeting,Focus on the discussionI can do it now.
Automation of the Time and Attendance and Payroll Processing Workflow

In the past, the compilation of data on attendance, allowances, and other items was primarily done through manual verification and data entry.
Currently, we import the relevant data into the system and, in accordance with the calculation rules,Perform automatic calculations and verification within the systemThe following is a list of the most common problems with the "C" in the "C" column.
Staff members can focus on reviewing and fine-tuning the results, which helps minimize the risk of errors and improves the efficiency of the process.Improved Accuracy and SpeedI am doing it.
Measuring the Results and Impact of AI Adoption

As a result of promoting the use of AI in this way, our company has achieved clearResults of Productivity Improvementsis appearing.
We quantitatively measured the extent to which the time required for work was reduced, as well as how employees' AI usage and skills improved.
As a result, the introduction of AI not only significantly reduced the time spent on many tasks, but also enabled each employee toSkills in utilizing AI are also steadily improvingIt turned out that...
Below, we will provide a detailed overview of the results of our company’s AI initiatives, focusing on the reduction in working hours, AI adoption, and skill development.
Effects of Reducing Work Time

Before we started using AI, we had no choice but to spend a lot of time on routine tasks that could easily be automated, but since its implementation, we’ve been able to significantly reduce the time required for those same tasks.
In terms of cumulative results to date, the disposable time generated by each staff member has steadily increased, and across the organization as a whole,A total of over 30,000 hours(On a full-time equivalent basis,Approximately 15 person-years) is leading to improved productivity.
Time savings go beyond simply reducing the workload; they also allow employees to improve the quality of their proposals or begin planning new services, among other things,Creative, high-value-added tasks that only humans can perform...which created the capacity to focus on that.
As a result, we have seen sustained improvements in quality, speed, and accuracy across multiple processes, ranging from back-office operations to front-office services.
Usage Patterns and Employee Skill Development

Looking at how AI is used within the company, it is currentlyMany employees use some form of AI tool in their daily workIt is set up that way.
Not only are employees using chatbot-style AI to draft documents and conduct research, but recently, more and more of them have been leveraging AI for more advanced tasks, such as data analysis and planning.
At first, the platform was mainly used for simple tasks like “just asking a question,” but as we shared know-how within the company, our proficiency in using it gradually improved, andWe are developing talent capable of effectively utilizing AI to tackle complex challenges.The following is a list of the most common problems with the "C" in the "C" column.

For example, in the Marketing Department, there are cases where campaign plans are developed based on multiple ideas proposed by AI, and in the Sales Department,Cases where AI is used to analyze large volumes of survey results to identify customer trends...have also appeared.
In this way, as each employee became familiar with AI and learned how to use it effectively, the skill level of the entire organization was raised.
Improving employees' AI skills not only boosts productivity but also leads to new ideas and rapid problem-solving, which, as a company,It also helps improve competitiveness.The following is a list of the most common problems with the "C" in the "C" column.
Future Outlook

We will continue to actively promote the use of AI, andFurther Improving Operational Efficiency and Creating ValueWe will continue to work on this.
In addition to the areas where AI is currently proving effective, we will identify tasks where there is still room for AI implementation, andWe plan to gradually advance automation and efficiency improvements using AI.It is.
For example, introducing AI chatbots to handle some of the customer service tasks that previously relied on human staff, or training them on internal company knowledgeDevelop a Dedicated AIWe are also considering using it to handle customer inquiries.

In addition, since generative AI technology is evolving rapidly, it is important to stay up to date on the latest trendsCatch UpAnd if there are any effective tools or ways to use them, we’ll be flexible in adopting them.
We will also continue to provide AI education and training to our employees, andSupporting everyone so they can adapt to new technologiesWe plan to proceed in this manner.
Through these initiatives, by ensuring that the productivity gains achieved through AI are not merely temporary but are continuously enhanced,Strengthening Business Competitiveness and Improving Customer ServiceWe hope to build on this.
Careers

At PiPi, whether short-term or long-term,Year-Round HiringThe company is conducting the following activities.
We welcome individuals who enjoy implementing and refining processes, working within a culture where the field and back-office teams collaborate to enhance operations through the use of digital technologies, including generative AI.
The positions available cover a wide range of fields, including tour operations and customer service, planning and marketing, sales, and operations design.
Experience with specific tools is not required, andMotivation to Learn and Interest in SystematizationWe place a high priority on .
If you want to create value in the natural world while bridging the digital and on-site worlds to drive results, join PiPi.A New CareerWhy not give it a try?
summary
Through business reforms centered on generative AI, we have continuously reduced the time required for our day-to-day operations.
Information sharing during regular meetings and a rapid trial-and-implementation cycle proved successful, resulting in a cumulative total ofApproximately 30,000 hours in total (approximately 15 person-years)We are creating [...].
By reallocating the time we freed up toward planning, improvement, and enhancing the customer experience,Employee Development and Service Quality Improvement...has accelerated.
AI is a human partner, and with proper design and operation,The Driving Force Behind Creating New ValueFor this reason, we will continue to expand the scope of its applications.